Hear first hand as Trish Lilley, Chief Marketing and Business Development Officer and Kevin Iredell , Director of Business Development at Stroock & Stroock & Lavan LLP engage in a lively dialogue on effectively architecting and executing a firm-wide data and KPI strategy. Including practical insights and key takeaways for successfully managing firm-wide, data intensive projects involving lawyer performance, marketing & business development metrics, billing and collections. As well as trusted practices for identifying good data partners, interpreting data findings and transforming data into market-valued insights.
- Trish Lilley, Chief Marketing and Business Development Officer, Stroock & Stroock & Lavan LLP
- Kevin Iredell, Chief Marketing Officer, Lowenstein Sandler LLP