In 2014, Catapult Growth Partner’s Gro Pro and Momentum’s FirmThink attracted a combined 100+ executives from the professional services sectors representing some of the largest and best known law firms, accountancies, consultancies and advisories. Both events received tremendous audience feedback as the overwhelming need for thought provoking, real-world and valuable content combined with a diverse speaker faculty and interactive event format was met.
As the time and financial resources of our attendees continues to come at a premium in an increasingly demanding business environment, both Catapult Growth Partners, led by Doug Johnson, Interim Chief Marketing Officer of Drinker Biddle & Reath LLP and Momentum, led by Ben Greenzweig and Matt Godson, agreed that by combining Gro Pro and FirmThink, a significantly greater value and quality of experience could be delivered to the audience of professional services executives.
While some event organizers constantly look to find ways to spin off, roll out and repeat programs, Catapult Growth Partners and Momentum have taken the opposite approach and decided that by consolidating two successful events, you can create an even more valuable experience while respecting the professional scheduling and financial demands of the attendee base.
So, say hello to Gro Pro 20/20, the first “mash-up” event for professional services executives that has been designed to incorporate creative, relevant thinking with practical solutions to the complex issues faced by marketing, strategy, operations and business development professionals within the professional services industry.